Colon Cancer Doesn't Care If You're From Mars or Venus; Years of Media Coverage and Americans Still View Colorectal Cancer As Man's Disease

U.S. NewswireMarch 14, 2005

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WASHINGTON, March 14 /U.S. Newswire/ -- In the past three years, there have been thousands of news stories reporting that colorectal cancer is a leading cancer killer among men and women, but a Harris Interactive(r) survey shows most Americans still perceive the disease strictly as a man's disease. Conducted on behalf of the Colorectal Cancer Coalition, the survey found that more than half of adult Americans (56 percent) accurately rank colorectal cancer among the three most commonly diagnosed cancer types in men, but only 17 percent rank it among the top three cancers diagnosed in women. The survey also exposed misperceptions about risk, survivability and treatment for the disease.

"We conducted this survey during National Colorectal Cancer Awareness Month at the peak of media coverage, yet people still aren't getting the message that this disease is killing women," said Nancy Roach, Chairman of the Board of Directors of the Colorectal Cancer Coalition. "It's critical that women understand they are at risk, so they get screened and increase their odds of beating the disease," she said.

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Colon Cancer Doesn't Care If You're From Mars or Venus; Years of Media Coverage and Americans Still View Colorectal Cancer As Man's Disease

Confusion Surrounds Risks, Survivability and Treatment

Colorectal cancer is the third leading cancer killer for women and men following lung and breast cancer in women and lung and prostate cancer in men, according...

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