American, Canadian Hockey Players Unite to Combat Labatt 'Beer Bagbias';New 'Ice Roots' Movement Calls Brewer's Misconduct the 'Labatttrue Screw'

Summary


WASHINGTON, Aug. 3 /U.S. Newswire/ -- "Stop Beer Bag Bias," a new "ice roots" movement of American and Canadian hockey players, has been launched in an effort to fight Labatt's "True Screw" of American hockey players. The group specifically cites Labatt's "discriminatory" online sales practices.

According to the group, Labatt beer sells a cool hockey bag that includes two custom insulated beer tubes to keep your brewskies properly chilled. A cool idea that reflects the true meaning of Beer League Hockey.

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American, Canadian Hockey Players Unite to Combat Labatt 'Beer Bagbias';New 'Ice Roots' Movement Calls Brewer's Misconduct the 'Labatttrue Screw'

But according to Bill "Blueline" McIntyre, an avid adult ice hockey league player in ...

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