Operation Lifesaver Unveils Redesigned Website Aimed at Unique, New Audiences

U.S. Newswire › November 05, 2010

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WASHINGTON, Nov. 5, 2010 /PRNewswire-USNewswire/ -- Operation Lifesaver Inc., the national, non-profit rail safety education group, today unveiled its redesigned website (www.oli.org) to reach new audiences and further its mission of preventing tragic deaths and injuries around train tracks. The dynamic site design uses videos, photographs and stories of real families to ensure that visitors come away with a safety message.

"We want to attract audiences of all ages with compelling videos and real stories of people who have been affected by train-related incidents," noted Operation Lifesaver President Helen Sramek. "Our goal is to communicate the critical importance of safe behavior around tracks. Getting these messages across really is a matter of life and death."

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Operation Lifesaver Unveils Redesigned Website Aimed at Unique, New Audiences

The site was designed by NewCity of Blacksburg, VA. (www.insidenewcity.co...

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